Mr. Hazem El-Senoussi (Marketing)

• Hazem El-Senoussi pursues his passion in helping companies become great in what they do, unleashing their true potential through delivering comprehensive marketing, sales, customer experience, CRM, relevant commercial programs and complementing them with reliable digital tools and platforms.

   

  Sitting on the advisory board for several early-stage ventures and SMEs. Hazem is keen on helping entrepreneurs and start-ups grow their businesses by giving regular marketing consultancy, mentorship, and advisory at several incubators, accelerators, and 

  Hazem has been selected as Egypt's Anchor Consultant for Star Venture Early Stage Venture Program offered by the European Bank for Reconstruction (EBRD) and also EBRD Youth in Business (YiB) Program. Moreover, Hazem teaches Marketing at the School of Business Administration at Nile University, the first non-governmental and non-profit university of its kind in Egypt.

  
  

  Out of many success stories, Hazem built 2 businesses from scratch and delivered marketing and Sales services to numerous businesses locally and regionally while attracting the best talents and building one of the best working environments and corporate cultures, seen as one of the most powerful change agents within his field.
  

  Scope of Expertise:

  ● Assess and Analyze start-up value proposition together with the business and revenue models

  ● Advice on the best growth model and strategy for the different types of businesses

  ● Validate the respective company vision and mission

  ● Advice on branding, positioning, persona, and communication strategy

  ● Support analyzing target audiences, segmentation and identify key competitors

  ● Study company profile and operations to understand its marketing needs

  ● Guide the production of market researches, focus groups, surveys, phone or in-person interviews
  

  ● Develop communication strategies that outline competitive advantages, differentiation, and key messaging according to objectives and budget

  ● Recommend marketing or campaign initiatives and guide them to document the implementation plan.

  ● Assist the startup to conduct marketing research to identify industry trends and commercial opportunities

  ● Support preparing detailed proposals and marketing plans

  ● Give direction to marketing efforts with the most effective methods and tools

  ● Monitor marketing projects and analyze results with the startup entrepreneurship forums.

• Dr. Nader Ibrahim (Finance & Investment)
  

• Nader Ibrahim is the CEO of EPIC Advisory; providing valuation, corporate financial restructuring, and Investment promotion services, the Co-Founder & CFO of teegara.com, with around 24 years of experience in the field of Finance and Investment developed at investment companies, managing portfolios, and private equity funds.

  Moreover, he is a Financial Advisor at the Technology Innovation & Entrepreneurship Center at the Ministry of Communication and Information Technology. Egypt and Board Member in Nubaria Sugar Refinery and Manufacturing, FEPS Business Incubator, and Archer Advisors.

  He is also an Adjunct Faculty at Executive Education; the American University in Cairo, Edinburgh Business School and Visiting Professor at Maastricht School of Management; the Netherlands, ESLSCA University, and Egyptian Private Equity Association "EPEA; teaching Finance and Investment in MBA and Postgraduate Programs.

  He holds a Doctorate Degree in Business Administration, with specialization in Finance from Ain Shams University, 2012; He Completed his MBA in Banking &Finance at the Maastricht School of Management, the Netherlands in 2004, he graduated from the Faculty of Economics and Political Science, Cairo University, 1997 with major of Economics and Political Science minor.

  Scope of work
  

  ● Understand startup's needs through regular interaction and recommend financial solutions accordingly.

  ● Participate with the startup in budget preparation activities.

  ● Guiding the team through the process of financial analysis, reporting, and management activities to support financial planning.

  ● Review the accounting procedures and recommend improvements

  ● Advice and support the startup to develop and submit an annual budget plan and finance plan.
  

  ● Help to create and maintain financial models to achieve set goals.

  ● Guide and motivate finance teams to enhance productivity and revenue.

  ● Maintain in-depth knowledge of financial strategies and products.

  ● Help in valuing the startup and support them prepare all the needed documents and financial statements for any investment opportunity they are approaching.